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Accountant Websites

Accounting Firm SEO – part 1

SEO or Search Engine Optimization, for accounting firms and other professional practices, is a procedural strategy whereby a CPA firm expends some of its money and/or valuable time systematically adjusting its Internet-based content and related website factors with the goal of ranking higher in the ‘organic’ (or natural) search engine results served up by Google…

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Eight Key Questions To Ask – Before You Commission A New Website Design

When a new website design or redesign is being contemplated, ensuring that it’s to be built right is important to achieving +ROI But, what exactly comprises a new website design that is built “correctly?” Is it the architecture? Is it the functionality? To lay a solid foundation, here are 8 important marketing questions business owners should ask their…

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Marketing Tip #6 – Keep Score!

Management guru Peter Drucker once famously said, “that which can be measured, can be managed.” And this certainly applies to marketing. Think of it as keeping score. You want to find out what’s working and what’s not, what are the hot buttons of your prospects. Keeping score will allow you to measure the effectiveness of…

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Accountants' Website Necessities

It is essential in today’s technology based world that accounting practices establish a professional presence and utilize premier websites to communicate with clients as well as prospective customers. Some of the benefits to having a professional website are: • Increase Visibility • Define Vision • Service for your Clients • Ability to Release Time Sensitive…

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